Ford dealer sales literature

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Model T Ford Forum: Forum 2014: Ford dealer sales literature
Top of pagePrevious messageNext messageBottom of page Link to this message  By Roger Hallett on Saturday, May 31, 2014 - 12:35 pm:

I found some neat Ford dealer ship items while going through my parents estate. The Thrifty Way To Own A Car is a folding pamphlet and the Ford on Your Own Terms is about the size of an index card.I have more that I will post later.


Top of pagePrevious messageNext messageBottom of page Link to this message  By Hap Tucker in Sumter SC on Saturday, May 31, 2014 - 08:02 pm:

Roger,

Thank you for posting the two brochures. Henry Ford did not want to issue credit to his buyers although GM was offering their customers credit starting in 1919 (ref page 84, The Model T by Robert Casey). Ford's alternative was the "Weekly Purchase Plan."

I Googled "Janesville, WI Robert F. Buggs Ford Dealer" and there were several advertisement he had placed in the local Janesville Daily Gazette. At http://newspaperarchive.com/us/wisconsin/janesville/janesville-daily-gazette/191 9/01-18/page-2 it has an advertisement on page 2 that starts with the title in large print: "The Most Difficult" and continues on "Ford trouble will end on short notice at my Service Sation." I'm often not sure about the copyright rules -- as they allowed me to see the one page but then no others unless I wanted to subscribe.

Again, thank you for sharing the brochures.

Respectfully submitted,

Hap l9l5 cut off


Top of pagePrevious messageNext messageBottom of page Link to this message  By Wayne Sheldon, Grass Valley, CA on Saturday, May 31, 2014 - 11:58 pm:

Great stuff!
Thank you for sharing it.
Drive carefully, and enjoy, W2


Top of pagePrevious messageNext messageBottom of page Link to this message  By Jay - In Northern California on Sunday, June 01, 2014 - 12:16 am:

Thanks Rodger!


Top of pagePrevious messageNext messageBottom of page Link to this message  By Roger Hallett on Monday, June 02, 2014 - 02:55 pm:

Your all welcome, I was hopping some would enjoy see them. Hap, thanks for the information and the link, I was not able to view the add. The last time I saw them was late 60's. Here are the last of the Model T brochures.


Top of pagePrevious messageNext messageBottom of page Link to this message  By Will Copeland - Trenton, New Jersey on Monday, June 02, 2014 - 03:18 pm:

I think common folks were making about a dollar or less a day back then, I have to wonder what the car payments would have been.


Top of pagePrevious messageNext messageBottom of page Link to this message  By Hap Tucker in Sumter SC on Monday, June 02, 2014 - 09:27 pm:

Roger,

Thank you for posting the 1924-25ish brochure. The US was enjoying some very good years then.

Will,

From the website at: http://historicaltextarchive.com/sections.php?action=read&artid=419 in 1924 it indicates skilled workers (bricklayer, carpenter, plumber) earned about a $1.30 per hour while farm workers earned $48 a month without room and board or $30 a month with room and board. Ford had introduced the $5 day wage in 1914 (about double what others were paying at the time ref: http://www.youtube.com/watch?v=QtYRLtT8bvY )

And according to the site at: http://americanradioworks.publicradio.org/features/americandream/b1.html it says, “While many Ford dealers offered their own payment schemes, the Ford Motor Company stuck to an old-fashioned layaway plan. It was called the "Weekly Payment Plan." Customers could select the style of car they wanted and make a down payment. "Ford asked people to bring in $5 to $10 a week and deposit it in an account run by their local dealer. And then when they had enough money in the account - only then could they take delivery,"

Of course things took a dive after the stock market crash. I remember my Dad telling me stories of working for a dollar a day, 12 hour day, at a saw mill and he was really glad to have the job in the mid 1930s.

Respectfully submitted,

Hap l9l5 cut off


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