Elmer Benton Rogers, born May 28, 1871 Burke Franklin County New York, USA
Died Nov. 29, 1949 Vermontville Franklin County
New York, USA
It still stands
The building for Rogers store stands on the spot where Harrison Melvin's harness shop originally stood. He made and sold harnesses for horses.
http://localwiki.net/hsl/Vermontville
Nice little vendors box on the back of the roadster.